In today’s competitive B2B marketing world, content marketing is leading businesses to be market leaders. Substantial budgets are being allocated for content marketing. And believe me, it does pay off. Have you ever heard of the phrase “content is king”? Well, turns out, it really is. A few years ago, content marketing did not matter […]
Author Archives: manager
13
May
May
Useful content should be at the core of your marketing Traditional marketing is becoming less and less effective by the minute; as a forward-thinking marketer, you know there has to be a better way. Enter content marketing. Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract […]
13
May
May
Want to grow your organic traffic by 20-100%? We built ClickFlow, a suite of SEO tools designed to increase your organic rankings and scale qualified traffic for your website. Click here to learn more and get started. At one time, artificial intelligence, data-driven marketing and voice search engine optimization (VSEO) were ambitious concepts bordering on the ridiculous. […]
13
May
May
In 2000, 52% of Americans used the internet on a regular basis, according to Pew Research. The digital age was just getting started. By mid-2019, 90% of Americans were internet users. A generation had reached adulthood knowing only a world shaped by digital technology. The first 20 years of the 21st century have been a […]
13
May
May
Apartment marketers continually balance evergreen digital methods with new techniques—and strategy and measurement are keys to success. ttler’s chatbot feature enables prospects to get information 24/7 about its properties, such as 800 Carlyle Apartments in Alexandria, Va. The blue icon at the bottom left enables accessibility customization. Image courtesy of Kettler Now, more than ever, […]
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Apr
Apr
Luggage maker Calego says the playbook it developed before COVID-19 has really paid off as the importance of UGC grows Driving brand awareness and conversions through user-generated content isn’t a new tactic for digital marketers, but those methods are finding new levels of success during the COVID-19 pandemic. For example, Canadian manufacturer Calego, maker of […]
